LAND represents a fertile space where leading Andalusian companies in the audiovisual industry join in a complete value chain, encompassing everything from production to distribution of audiovisual products and content. This name also reflects the cluster’s mission, which is to boost a strategic sector and prepare it for future opportunities. LAND highlights the idea of a constantly expanding digital territory, where the sector’s capabilities are strengthened, and investments are attracted, all through a governance formula based on public-private collaboration. LAND inspires a sense of belonging and community, where all stakeholders come together to create a new horizon for the audiovisual and digital content industry in Andalusia.